Design your own clothing products for the Qatar 2022 Football World Cup

Your designs for the 2022 Football World Cup

This year’s Football World Cup is certainly going to be different, instead of being held at the height of the British summer, it’s taking place in the heat of Qatar and so it’s taking place in late Autumn when everyone is getting ready for Christmas. The average temperate for November in Qatar is 25.6°C so whilst the players and those travelling to Qatar will be sweltering in the heat. At home we could be up to our necks in the snow with average temperatures at Wembley stadium being a low of 4°C.

The weather is going to be rather cool whilst supporting at home, instead of T-Shirts, what about creating World Cup hoodies?
The AWDis Just Hoods Varsity hoodie comes in a range of contrast colours to suit almost any team.

It’s the most wonderful time of the year!

If you’re looking for a way to pay tribute to your squad this winter, think about the time of year first. Avoid thin t-shirts and go for warm, cosy, comforting products such as sweatshirts and hoodies. The World Cup final will be held on 18 December, exactly one week before Christmas Day, so if you have ideas for a festive crossover, go for it! A world cup themed Christmas jumper would make an excellent wardrobe addition that can continue to be worn well into the festive season.

How about creating your own World Cup themed Christmas Jumper?
The JH030 is a sweatshirt that makes a great canvas with a large print area

We can’t print that!

So if you are looking to create some designs that celebrate the tournament ahead, whether you are creating one-off items for personal use or a range of merch you’d like to gift or sell, tread carefully around copyright limitations. 

Off-limits: Qatar 2022, FIFA, 3 Lions, England Football

Football is a global industry full of tightly regulated and vigorously protected trademarks (England FootballFIFA and Qatar 2022 for example). No matter how frustrating it may feel, you just can’t put the Three Lions logo or World Cup iconography on your garments. 

Essentially, you need to make sure that you couldn’t possibly be accused of ‘passing off’, or fraudulently claiming endorsement. Passing off is where you make a product that could be misinterpreted as official England Football or World Cup merchandise (in other words, avoid knock off and lookalike products). You also can’t suggest that your products have been endorsed by England Football, FIFA or the World Cup in any way. 

What we can print

As a rule of thumb, when you’re designing your garments, you can use national flags and generic iconography (footballs, goals, boots and so on). 

England’s flag — a simple St George’s Cross (red on white) — is not a copyright-protected design, nor is that of the Welsh flag. 

Using flags and team colours is a great way to create an expressive design

There are also plenty of royalty-free football-themed illustrations that you can use. Goals, footballs, gloves, pitch markings, gloves and boots are all staples for football-themed clothing and accessories. Once again, the golden rule is that you are up-front and honest in how you design your products. There should be no risk of consumers misinterpreting your goods as official England Football merchandise. 

Accessorise with team colours

Stay even warmer by adding scarfs and beanies in your team colours

So what are you going to create for this spectacular event?

Kick-off is on Sunday 20 November. England play their first match against Iran on Monday 21 Nov at 13:00, followed by Wales playing the USA at 19:00 the same day. 

For businesses like ours, it’s already the busiest time of the year, with the added expectation for world cup related orders we suggest you get your products designed and orders in as soon as possible.

Get behind your favourite teams, enjoy the event and let’s hope we can bring it home.

Sell your products on TikTok with GoCustom Print on Demand

Print-on-demand now includes a TikTok Shop integration

GoCustom Clothing has announced the release of an enhanced platform to enable smart management of print-on-demand products for dropshipping. Retailers of brands big or small can now take advantage of a streamlined process to create products and effortlessly link them to their eCommerce stores. Native integrations include popular platforms such as Shopify, WooCommerce, Etsy and TikTok®, with more in the pipeline.

The platform revolutionises how brands create products and fulfil their customer orders. As the order fulfilment is done by GoCustom Clothing, the retailer can spend their time marketing and selling, rather than ordering stock and managing daily shipping of customers’ orders.

“As consumers look more and more for sustainable ways to purchase their clothing, print-on-demand offers retailers a cost-effective solution to produce eco-friendly products at the point of order rather than holding expensive and often discarded stock.” says Angus Mitchell, Managing Director, GoCustom Clothing. “eCommerce has seen massive growth over the last 2 years and it’s important for us that we keep ahead of the trends, hence our investment in this enhanced platform and the exciting new dropship integration for the TikTok generation.”

TikTok made me buy it

In 2021, products on TikTok were viewed 4.6B times with that number expected to be more than double in 2022. The GoCustom app connects with the retailer’s TikTok Shop account, enabling the retailer to sell products directly to consumers without them ever leaving the popular video app.

Brands looking to streamline their product creation and fulfilment processes by integrating their store with GoCustom’s dropship service should take a look at the full benefits offered by visiting the website at dropship.gocustomclothing.com.

About GoCustom Clothing

GoCustom Clothing is a market leader in the supply of personalised clothing. From our large factory facility in Ludlow, Shropshire in the UK, we undertake a full range of garment customisation techniques including Embroidery, Screen Print, DTG Print (Direct to Garment) and Vinyl Transfer Print. Our customers are hugely varied, ranging between businesses, charities, sports teams, groups, societies, schools and individuals. GoCustom Clothing is part of the Kingfisher Leisurewear Ltd group, formed in 1996 and still owned and run by the same family.

More about GoCustom Clothing: www.gocustomclothing.com.

About GoCustom Clothing Dropshipping Print-on-demand

GoCustom Clothing provides a complete web-to-print dropshipping fulfilment service for customised garments. Our platform connects your online store directly with the GoCustom order fulfilment system. The self-service platform allows for products to be created using a design tool, connected to the retailer’s online store, and then when a customer places an order it is printed and shipped directly from GoCustom’s hi-tech printing facility.

More about GoCustom Dropshipping: dropship.gocustomclothing.com.

Press Contact

Hamish Eccles, Marketing Manager, GoCustom Clothing
[email protected] Tel: 0330 22 33 321

The terms “Shopify”, “WooCommerce”, “Etsy” and “TikTok” are trademarks of their respective owners. 

Getting started with print-on-demand

You sell our products customised with your designs, and we’ll print and deliver them.

GoCustom Clothing provides a complete web-to-print dropshipping fulfilment service for custom printed garments. Our integrations connect your store directly with the GoCustom order fulfilment system.

A great way to start your own business!

So why should you use GoCustom for dropshipping?

  • We are experts in high-quality garment printing.
  • You don’t have to worry about inventory, packing or shipping. We do it all for you.
  • Easy to add new products from our ever-growing catalogue.
  • The choice of garments includes sustainable products.
  • Automatic processing of your customer orders.
  • White label shipping – no GoCustom branding seen by the customer.
  • Highly rated customer service.

Choose products from our extensive range, you add your custom designs and start selling! When your customer places an order we will pick the garment from our warehouse. We use the best technology to print the chosen design, and then pack the item in plain packaging and ship it directly to the customer with your delivery note.

Our integrations

We currently integrate with Shopify, WooCommerce and Etsy, but we are always working on more.


This video gives you a brief overview of how simple it is to get started with dropshipping

How it works:

  • Create your free account at https://dropship.gocustomclothing.com/
  • Create your products using our excellent online design tool.
  • Integrate your store using our integrations.
  • You can choose from our huge range of ‘blank’ products available for you to customise.
  • You export the products to your store.
  • Your customer orders are transmitted automatically to our fulfilment centre.
  • You manage payment for your customer’s orders through your account
  • Order status and shipment tracking information is updated automatically.

The most sustainable way to sell clothing

About GoCustom

At GoCustom, our extensive range of garments allows us to provide the perfect canvas for your designs. We’re renowned for our exceptional customer service and our team are here to help you at any stage of your GoCustom journey. We are proud holders of BSI ISO9001 Quality Systems Standard and ISO14001 Environmental Management certifications.

GoCustom Clothing | Your Design. Our Passion.